Monday, February 26, 2018

Secrets of Effective Web Design

Your website is the first impression of your business and therefore, it is important to make sure that it is good. Your website should reflect whatever you want your existing and potential customers to know and memorize about your business. A website is not just about a pleasing design but it is also about a design, which is effective and functional.

The most important factor for an effective web design is responsiveness. A responsive design is an essential and your website should be conveniently usable and viewable irrespective of the gadget being used (Smart phone, Desktop or Tablet). Every page of your website should clearly state the purpose and should be self-explanatory. Make sure that you do not leave your users questioning or guessing and the website fulfil the exact purpose for which they have come to your website.

Nowadays many businesses are adopting the “Less is more” concept and moving towards a minimalistic web design with fewer pages and with the simple designs. Lots of open space and vibrant colours to create a basic look is in trend to increase the usability of the website. Visuals also play a very crucial role when it comes to create an effective web design that attracts the users. Your website should be eye-catchy and engaging so that the visitor spends time on your website and wishes to explore it. Huge images can be avoided and the graphics and pictures that fit with the content should be used to create a delightful user-experience.

An engaging and original content is must if you want your website to clearly communicate your users what your products or services are and it should be relevant enough to serve the purpose of a user. Website backgrounds with full-screen videos are becoming a trend and their growing popularity among the users can be taken as a means to attract and engage them. Navigation plays a decisive role and should be easy so that visitors do not hit the back button. Make sure that it is easy to move around your website and the users easily get information they are looking for. The Load Time is also an essential factor for an effective web design as no one likes to stay on the website which takes long time to load. So, in order to make a great website which is user-friendly, make sure that your website loads in 4-6 seconds. Certain plug-ins and widgets affect the speed of the website so one should try to limit their use so that the user does not navigate away from it.

Last but not the least, while designing the website which is also your business card, strive for simplicity. The headlines and sub-headlines should be such that they clearly indicate what you do and what you render. Simple yet brilliant designs attract and engage the users and make them want to stay. And if you are looking for a custom web designing company, you can explore the internet for some best web designing company in USA to create a marvellous web design that can get you the desired success in this digital world.


Tuesday, February 20, 2018

WHY IS IT IMPORTANT TO HIRE A GOOD WEB DESIGN COMPANY?

This article focuses on the importance of hiring a good site design and development company.

A good web site design and development company offers a lot of services like shopify development services, php web development services, content strategy services, business analysis and consultancy services, social media marketing services, android mobile app development services, search engine optimisation services, brand identity services, logo design services etc. in addition to the responsive web design services. There are so many web site design and development companies existing today and adequate care must be exercised so that a good one is selected. Choosing a professional web site design and development company saves a lot in terms of time and resources. Little do people realise the importance of hiring a well-established web site design and development company and randomly pick one from the plenty of such companies that exist. But this act will prove disastrous in the long run.


It is always better to digitalise a business as the reach is far greater than with a physical store. A person in any nook and cranny of the world has access to or he or she may look at a product or service, read the specifications or features etc. and then decide to go in for it. But however much people argue that physical stores are better it cannot be denied that the reach of a brick and mortar store will only extend to a few kilometres surrounding the store. So a shrewd business will take the help of a good web design company and create a niche for itself online.